printing services

How the Pantone Colour System Works

The Pantone system is a standardised full match system for organising and matching colours. This helps to ensure that colours will always match between two or more printing jobs, regardless of time or distance between them.

There are over 1100 distinct colours in the Pantone system, which can be used independently or in combination with another Pantone colour or any CMYK combination.
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7 Essential Pieces of Information for Getting Accurate Printing Quotes

Calling up a printing services company with vague specifications about your printing job will result in a vague quote. Whether you’re printing a one-colour business card or a multi-coloured poster, your printer will need to know some essential pieces of information:

Size – flat, folded and page numbers?

If you’re working with a particular format, you need to equate your presentation with the product type and the look you want. Think about the presentation as a
whole product. Your software will give you the basic specifications direct off the files.
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5 Tricks for Minimizing Your Printing Cost While Maintaining Quality

There are very few ‘rich’ printers in the world … however to the designer and customer, the cost of having brochure printing, greeting card printing or swing tag printing done often seems amazingly high. If you know a little about the printing process and where costs come from, though, you have a good chance of cutting down your printing costs without compromising at all on quality. We give you five handy tips for cheaper printing!
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Glossary of Specialist Printing Terms

Creating your own marketing materials can be very rewarding – both financially, and personally. You get to have complete control over the process, highlight what you know are your best and most important features, and save some money. However, when it comes time to do your brochure printing, business card printing or letterhead printing, it can get pretty involved! Today we give you a quick run-through of some of the terms you’ll need to know to ensure your printing job looks the way you expect it to.
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8 Tips You Didn’t Know for Sending Your Design to the Printer

Along with all those years of theory learning and practical experience in creating designs, when you hire a pro designer you also get a whole lot of incidental knowledge about utilizing printing services to get the best result for a design. There is a purpose for all of the dozens of image file types, export options and print settings, though most of us are blissfully unaware of them! Today we tap into that pro knowledge to help you get the same picture-perfect result for your own company marketing materials.

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What Not to Do – Company Logo Design

If you’re designing a logo, many of the things you shouldn’t do can be extrapolated from lists of those that you should. If you should keep it simple, you know that you ‘shouldn’t’ make it complicated. However, the rules aren’t always so clear-cut! Whether you want to refresh yourself on the best practices of logo design, or simply get a feel for the skills for your first time, we’ve made as list of some of the common mistakes made when designing logos for business card printing, brochure printing, and general company branding.
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Designer’s Own Tips for an Awesome Logo

For a tiny little graphic, there is a lot of creativity, passion, thought and love that goes into a logo! Even the company name in a select font can take days to develop, as different possibilities for colours, angles, wrapping, gradients and shadows emerge, are considered, and either incorporated or not. As different as many popular logos look at first glance (contrast Coca-Cola with ABC; Virgin Airlines with Pizza Hut), many share common characteristics either in their design, or the process used to create them. Here we give you insider tips on creating an effective logo for your business card printing, brochure printing and other corporate materials.
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